Kelly Jasen

President & CEO

Kelly Jasen joined United Way Emerald Coast (UWEC) in November 2019, becoming the first female President & CEO of the non-profit organization. With nearly 15 years of non-profit experience, she leads day-to-day operations and the dynamic team focused on creating lasting change in Okaloosa and Walton counties. 

A passionate champion for her community, Kelly serves on several Boards of Directors and is an Honorary Commander of the 96th Test Wing's Mission Support Group at Eglin Air Force Base. She is actively involved with UWEC's Women United and is a proud graduate of Mentoring Emerald Coast, Destin Forward, Leadership Okaloosa, and Leadership Pensacola.

Kelly's leadership and service have been recognized, including honors such as the 2025 Pinnacle Award by 850 Business Magazine, 2025 Woman of the Year - Non-Profit Director by Scarlett Magazine, the Teddy Award by the Greater Fort Walton Beach Chamber of Commerce, 40 Under 40 Honoree by United Way, and the Emerging Leader of the Year by the Crestview Area Chamber of Commerce.

She holds a bachelor's degree in Interdisciplinary Studies from University of Central Florida. When she's not leading UWEC, you can find her spoiling her mini australian shepherds (Laila and Linus), hitting the road for adventures, or immersed in true crime podcasts.

Kelly is honored to lead United Way Emerald Coast and strives to bring innovative and energetic leadership to the organization.

 

Hear Kelly share her passion for our work on Laurie with a Story's podcast here.